I recently spoke at a meeting of the Writers of the Mendocino Coast, a branch of the California Writers Club, on the subject of blogging. I recommend the blogs and books mentioned below. And of course there are many other blogs, books, and information about blogging on the world wide web. Highlights from my talk on “Myths and Realities of Blogging” If you don’t have a blog, but think you should, something to think about is why? Why should you have an author blog? “Blogging is simply a medium that allows you to connect with people who love the same books, hobbies and activities you do.” — Gabriela Pereira, May/June 2018, Writer’s Digest magazine Author Blog Find Your Target Audience: Read the reviews of books in your genre on Amazon or Goodreads. Use words from the reviews for your headlines and tags in your posts. What to Post Stories about…