{"id":9172,"date":"2020-04-02T19:07:58","date_gmt":"2020-04-03T02:07:58","guid":{"rendered":"http:\/\/thewritespot.us\/marlenecullenblog\/?p=9172"},"modified":"2020-04-02T19:35:58","modified_gmt":"2020-04-03T02:35:58","slug":"crissi-langwell-shares-her-facebook-expertise","status":"publish","type":"post","link":"https:\/\/thewritespot.us\/marlenecullenblog\/crissi-langwell-shares-her-facebook-expertise\/","title":{"rendered":"Crissi Langwell shares her Facebook Expertise"},"content":{"rendered":"\n

A guide for authors just starting out with a Facebook business page.<\/em><\/p>\n\n\n\n

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Guest blogger Crissi Langwell gives us a crash course on using your Author Facebook Page as effectively as you can, even if you feel awkward in the beginning.<\/p>\n\n\n\n

What Should Authors Post on Their Facebook Page?<\/strong><\/p>\n\n\n\n

If you\u2019re a newly published author, or striving to be one, congratulations! You\u2019ve done the hard work of writing a book! Now it\u2019s time to get word out about your book, which is where social media comes in.<\/p>\n\n\n\n

But before you start spamming your friends with posts to buy your book, let\u2019s take a step back and make a plan, starting specifically with Facebook.<\/p>\n\n\n\n

If  you don\u2019t have a Facebook business page, it\u2019s easy to create one, this tutorial<\/a> will help.<\/p>\n\n\n\n

Once you have a FB page, then what?  I\u2019m sure it\u2019s daunting to look at that blank page, the status bar telling you to write something, but you don\u2019t know what. It\u2019s especially hard when you don\u2019t have many fans (except one, hi Mom!) who will even read what you write.<\/p>\n\n\n\n

Note from Marlene:<\/strong>\u00a0 Having an author Facebook page might be scary, but it can be fun. As Crissi says, \u201cDon\u2019t give in before you\u2019ve even started.<\/strong>\u201d<\/p>\n\n\n\n

Show Them Who You Are<\/strong><\/p>\n\n\n\n

First things first, make sure you have a profile picture and a cover photo. Your profile can be you, or it can be your book. On my own author Facebook page<\/a>, I like to use my own photo most of the time. But when I\u2019m getting ready to release a new book, I\u2019ll change it to show my book cover.<\/p>\n\n\n\n

For the cover photo, you can choose scenery, a collage of your books, or anything that gives readers another clue as to who you are. But make sure the cover image is big enough to fit in that space. Nothing looks more unprofessional on a Facebook page than a pixelated image for the cover photo. The exact dimensions are 820 X 312 pixels.<\/p>\n\n\n\n

Hint: Go to Canva.com<\/a> and create your Facebook cover there. This is a design website that offers easy templates that make all your designs look fun and professional. Here\u2019s an easy tutorial<\/a> to learn how to use it.<\/p>\n\n\n\n

Personalize Your Page<\/strong><\/p>\n\n\n\n

Make sure your Facebook page URL is the exact name you want it to be. In your \u201cAbout\u201d section, go to the \u201cGeneral\u201d area and edit your Username. Otherwise, your URL will add a bunch of numbers to the address, making it look clunky.<\/p>\n\n\n\n

Finally, fill out your \u201cAbout\u201d section with your bio, your website, and anything else you want readers to know about you. This section is checked more often than you think, and can be readers first impression of you.<\/p>\n\n\n\n

What to Post!<\/strong><\/strong><\/p>\n\n\n\n

Posting Rules<\/p>\n\n\n\n